Instagram has soared as the most used app in the present era of selfies, photo-sharing, editing and reposting. For those of you who are not well-versed on what Instagram is about and all that it entails, this introduction will cover the major facts about Instagram or IG, as you may call it.
Instagram is an online social networking company that was founded by Kevin Systrom and Mike Krieger in October 2010. The company has its headquarters in San Francisco, California. Instagram is now owned by the social media giant Facebook. Instagram is a social media application that allows one to share photos and videos with their followers. These followers are friends, family members and even popular names in the fashion or art industry, celebrities in general.
Instagram has over 500 million daily active users. 80 percent of the Instagram users and profiles are from outside the USA. Its users like more than 4.2 billion posts in a day on average. Over 60 percent of these users use the app daily, which makes it the second most frequently used app after Facebook, based on daily statistics.
IG is a simple app that is easy and fun to use with a user-friendly interface that people of all age groups can maneuver easily. It can be downloaded for free on most mobile platforms including Android and iOS. All you need to do is create an account and start posting your selfies using a range of filters and frames. Instagram photos can now be shared across other linked accounts as well such as Facebook and Snapchat.
Now, it’s time to make a revelation for those of you wondering, what does IG mean? IG is an abbreviation that millennials and gen Z use to refer to Instagram. A further explanation for calling Instagram IG will be discussed later in the article.
Instagram – A Brief History
After having established the much-anticipated IG meaning, let’s discover the origins of the popular internet term Instagram. Instagram got its name from a combination of two words that precisely describe the functioning of this popular social media application.
Instant Camera and Telegram = Instagram
The term Instagram is, thus, a portmanteau of these two terms and works well for a name that is both short and easy to pronounce. However, this was not the actual name given to this application. The first name suggested by Systrom had been Burbn for he had an inclination toward whiskeys and bourbons. Once the application had been simplified to features like photos, comments and likes, the founders decided to coin a new and simplified name for the app which was self-explanatory, resulting in Insta + Gram.
Systrom’s passion for photography and the art of using cameras led to the original Instagram logo design, and the name Instagram was chosen to represent this social networking app. Instagram fit perfectly with the app’s ability to apply stylistic filters, frames and effects to otherwise plain and boring photos. Thus, to respond to those asking, ‘What does IG mean?’, IG originated from Instagram which was initially called Burbn.
According to various sources, while the two founders were busy simplifying the already complicated app name Burbn by scraping off certain features, another prototype was created under the name of Scotch. Further simplifications and amendments led to the birth of what is today known as IG, meaning Instagram.
Instagram or IG?
The young generation of the modern world relies heavily on the use of internet slangs. There is an abbreviation for every application used around the world. A few of these abbreviations have been created and made viral by users themselves.
In the present era, anything and everything can become the new trend with a simple click on the internet. Internet has enabled connectivity and social networking to such an extent that any one trend can pick up pace on a global level in a matter of a few minutes. This has been the case with the term IG meaning Instagram, just like the short version of Facebook is FB. So, next time you hear the term IG, you know it’s Instagram that people are referring to.
Another reason why the term IG has picked up pace as a substitute for the term Instagram is the increasing reliance on short messages for creating hashtags. The phenomenon of hashtags is yet another one that has been embraced by all social media enthusiasts.
Hashtag is a metadata tag which is used on social media platforms like Instagram, Twitter, Facebook and microblogging sites. Using a hashtag enables users to apply dynamic, user-generated tagging which may be accessed and viewed by all those using the same hashtag. You can find messages, pictures, videos and posts related to any specific hashtag at once. This has been yet another reason why people have succumbed to shorter versions of everyday lingo. For instance, a popular hashtag used on IG is #OOTD, i.e., Outfit of the Day.
Instagram – The Popular Choice of Most Celebrities
Needless to mention, Instagram has also become one of the most popular apps among celebrities. It was Instagram that allowed us to meet Kylie Jenner’s newborn daughter Stormie. Kylie Jenner alone has over 100 million followers on IG, and it has been the basis of popularity and acclaim for over a hundred thousand bloggers for lifestyle, food, makeup and other similar ecommerce websites.
Other celebrities with massive following on Instagram include Selena Gomez (133 million), Cristiano Ronaldo (121 million), Ariana Grande (117 million), Beyoncé (111 million), and Kim Kardashian (108 million). It’s a never-ending list.
Hence, the next time you hear someone write or say IG, do not respond with, “What does IG mean?” We have established what it means, how it came into being and why the app is worth giving a shot if you haven’t already signed up.